Why a set rather than a single ad
One graphic stretched across every format almost always disappoints: in a story the text gets cut, in the feed it is too small, in an ad it falls apart.
So we design a set. The message stays the same while the layout is considered separately for each format — which is the difference between a post someone reads and a post they scroll past.
What we need from you for the ads
Mainly content, not design instructions.
- what you want to say and to whom,
- the copy, or at least the main idea — we can help with the wording,
- photos of the product or service, if you have them,
- your logo and colours, if you already have an identity.